One of the most important aspects of our social media coverage is our branding as MacJournalism. When we post score graphics for games or the final exam bell schedule, we use the same templates to build a recognizable image for our followers. This is especially important when it comes to breaking news announcements that we want to reach our community as quickly as possible. Because of this, we use the same breaking news template so that when posted, our readers can easily recognize the graphic and know that the post contains an important timely announcement or update that they may want to be aware of. The example above is of the breaking news graphics I executed for Instagram when our principal announced a parent meeting via Zoom to address a situation involving protesters that had unfolded on campus earlier that week.